How It All Started!

The Avid Planner is the ‘dream baby’ of a young girl. It started in 2017. I fell in love with planners, productivity, and stationery, and I couldn’t wait to get one and start using it.

However, I soon realized books like that were not sold in my country. So, I decided I would make them myself, but through the years, there was always something holding me back….

It was either I didn’t have enough money to print my planners, or there were not enough resources available to handmake them myself.

Even though all hope seemed lost, I didn’t give up. If you have met me, you will know I am an embodiment of a NEVER GIVE UP SPIRIT.

That year and the years that would follow, I went to the market and bought resources, I learned book-making on YouTube, and I made planners and notepads. They were definitely not perfect because I had limited resources.

Friends who knew me at the time patronized me, and the rest they say is history…

However, there was still a fire burning within me. I still wanted to make planners and beautiful notepads. I wanted them to be beautiful, functional, and effective.

I also wanted them to be perfect this time. Not just the content inside but also the outer part. I wanted to create beautiful and useful books.

I wanted to pass on all the productivity tips and strategies I had learned over the years into it and genuinely help people figure their lives out.

Now, I am finally doing it.

It is time for a change. I can’t wait to see lives change just by using these planners.

  • People will set plans, goals, and routines, and stick to them.
  • People will have big dreams and go after it without fear.
  • People will learn Audacity and Resilience!

The Avid Planner will change lives with results to show for it.

Hi! I’m Sarah Olaleye

Founder, The Avid Planner

Creator and Founder of The Avid Planner.

I am the resilient girl who went and got all she ever wanted and hasn’t stopped.

The Avid Planner will continually reflect excellence and quality – and resilience, the trademarks of a girl who decided she would not be small and made it happen through God and hard work.

I can’t wait to show you all of the great vision we have in store for you.

Stay tuned!

When I’m not in my cozy office, designing new collections for The Avid Planner,

I am

  • Blogging about my love for travel, my travel experiences, sharing itineraries, giving out expert-level productivity and prayer tips at theavidinspire.com
  • And living a life of inspiration all over my social media and YouTube Channel

About The Avid Planner

The Avid Planner was created for people who want to live with intention and take their plans seriously.

What started as a simple desire for better structure grew into a brand built around clarity, consistency, and follow-through. The Avid Planner exists to support everyday planning, the kind that fits real life, changing seasons, and evolving goals.

We believe planning should feel calm, practical, and purposeful. Not overwhelming. Not performative. Just tools that help you slow down, organise your thoughts, and move forward with confidence.

At the Avid Planner, we love stationery and aesthetically pleasing tools that make life easier. We also love romanticizing our lives and living to our fullest potential.

Check us out on Instagram

The Avid Planner Promise

We are committed to creating tools that are:

  • thoughtfully designed
  • carefully produced
  • genuinely useful

As the brand grows, our focus remains the same: helping you plan better, live intentionally, and move forward with clarity

More than just Stationery

The Avid Planner is not just about planning; it’s a lifestyle

We are creating a community of stationery lovers who love beautiful things.

Welcome to The Avid Planner.

The Avid Planner collection

Have questions?

Address

2, Lapotech, First Gate

Ikorodu,

Lagos, Nigeria

104201

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